The Shoreline

By Raise the Tide™

You Get This Work.

Ready To Find your people?

They’re here. A private online community for women in communications, any level, any environment, anywhere in the world. No long-term commitment required.

The Shoreline

By Raise the Tide™

Building Confidence, Clarity, and Community, together

A supportive online space for women in communications who want to reconnect with themselves as leaders, build clarity and confidence, and move forward surrounded by others who truly get it.

You’re Not Stuck, 

You’re Ready for more

You want to keep growing in this field, but you’ve reached a point where…

  • You’re constantly in triage mode with no time to think, reflect, or lead intentionally.
  • You’re navigating a field that’s oversimplified and misunderstood, and feeling the weight of that.
  • You’re translating decisions more than shaping them, and cleaning up crises you saw coming from a mile away.
  • You’re working to clarify your voice as a strategic advisor but are wrapped up in the day-to-day nuances.

 

Let’s be clear. Lack of effort isn’t the problem here.
It’s that you’re doing it all surrounded by people who don’t really get it.

But what if they did?

A Place Where Women in Comms Connect, Stay In Conversation, And Keep Growing

The Shoreline by Raise the Tide™  is a private online community for women in communications. No required pace. No calendar pressure. Just real connection, honest conversation, and the right women around you.

Sometimes that’s all it takes.

All women in Communications are welcome—Any level. Any environment (in-house, agency, consultant, non-profit). Any geography. And if you’re between roles right now, figuring out what’s next, you’re welcome here too.

A Community Built Around
Real-World Communications Life

 You’re craving:
  • A place to steady yourself, reconnecting with clarity and self-trust.
  • A genuine community of women who want to see each other win, and actually mean it.
  • A space for learning, reflection, and inspiration (rooted in real-life, not theory).
  • A place to ask the questions you can’t always ask inside your own organization.

That’s what The Shoreline was built for.

Experience Small Shifts

That make a big difference

It’s not about overnight change here. It’s about building momentum over time,making decisions with more confidence, and advocating more clearly for yourself and your function.

Women who spend time in Raise the Tide™ often notice:

  • Renewed confidence to speak, advocate, and be seen with more authority. 
  • The relief of being around people who don’t need this work explained to them.
  • Greater clarity in determining what’s next in their career.
  • Practical perspective and learning that applies to what you’re handling right now.

Because that’s what happens when you’re surrounded with the right crew.

Founding Member Pricing

First 40 Members Only

The Shoreline is newly launched. If you join now, you lock in $119/month for your first four months, then $149/month. Use Code: NEW CREW at checkout. Or save more with the annual membership at $1,400. Once the first 40 spots are gone, founding pricing closes.

A Look Inside The Membership

Pressure to keep up, perform, or participate perfectly? That’s not how this works.

Show up as you are and engage in ways that feel real, relevant, and grounding. 

Surround yourself with women who get it and (finally) have the conversations you can’t really have anywhere else.

Joining the Shoreline Crew gives you ongoing access to a private online community designed for real communications work, relevant learning moments, and genuine connections through:

Crew Conversations

Crew Conversations

Join conversations that aren’t happening anywhere else with women who get it, including your peers and Tara. Pressure-test decisions, work through conflicts, share what’s working, and gain perspective on what isn’t.

Plus, enjoy the occasional laugh about the WTF moments that only someone in this field would truly understand.

Message in a Bottle

Message in a Bottle

Real-time insights from Tara paired with short, grounding prompts and reflections that help you stay intentional, even when things feel uncertain.

Get practical guidance rooted in decades of experience in this field.

Tide Talks

Tide Talks

Candid conversations with industry experts and Raise the Tide™ crew offering perspective and practical insight for your own journey—and reflect what’s happening in the comms world

Come live to ask questions and engage in real time. Can't make it? Every session is available on replay.

Crew Meet Ups

Crew Meet Ups

Deepen connections through real-life meet ups and genuine conversation, with encouragement to connect with fellow Shoreline members at industry events and beyond.

The kind of networking that puts the emphasis on building real relationships, and proves that the connections you make in the Shoreline have a way of showing up in real life.

The Resource Library

The Resource Library

A growing collection of resources offering even more accessible guidance and growth. Access additional learning material and guides, recorded expert conversations, and resources you can bring back to your team.

Use what you want, when you need it.

More Details

Two membership options

The Shoreline is offered as a flexible membership designed to support you as you grow at your own pace. Choose between a monthly or annual membership.

Whichever you choose, you’ll receive immediate access to the community, conversations, and additional resources upon joining.

The Monthly Membership

Best for women who want maximum flexibility and the freedom to start small
$ 149 per month*
  • A simple month-to-month option designed for flexibility, freedom, and support. Join when you need it most, stay as long as it feels right, and step away anytime.
  • Billed monthly
  • Cancel anytime
  • Full access to the shoreline community and resources
  • * Become a Founding Member and access your first 4 months at $119 each. First 40 members only. Use code: NEWCREW at checkout.

The Annual Membership

Best for women who want more consistent support and community as they grow
$ 1400 for the year**
  • A year-long commitment to your growth, with steady access to a community that gets it with conversation and support that reflects the realities of the Communications world.
  • Billed annually
  • Save $388 per year
  • 12 months of full access to the shoreline community and resources
  • **Become a Founding Member and save an additional $120 on your annual Shoreline membership. First 40 members only.

Does This Sound Like You?

The Shoreline is for you if:

01

You want to feel less alone in such a misunderstood field.

02

You crave a strong sense of clarity, confidence, and intention.

03

You value connection and collaboration over competition.

04

You appreciate shared experiences and new perspectives.

05

You’re curious about what’s next, even if it’s not fully defined.

06

You’re in-between roles and figuring out your next step.

07

You’re ready to grow your career without fundamentally changing who you are.

If you’re nodding at most of that list, you belong here.

A Note from

Tara McDonagh

CEO, Chief Communications Strategist, and Founder of Raise the Tide™

This field is far too complex to navigate alone.

I created The Shoreline as a place for women in communications to feel less alone and more supported as they navigate the realities of working in this demanding, misunderstood field.A moment to breathe amid all the chaos and pressure. A moment to pause, reflect, and think with peers who get the work.

You’ll hear from me here through reflections, guidance, and perspective, but this space is intentionally led by the collective crew. What makes it so special is how we come together to share experiences, have honest conversations, and learn from one another as we grow. 

If you’re looking to build confidence, gain clarity, or simply feel less alone in this work, welcome. 

An Invitation To Start Where You Are

You’ve been navigating this field long enough to know what’s missing.

A crew who gets the work.

Honest conversation that doesn’t require three paragraphs of context. 

Perspective from women who’ve been exactly where you are.

Guidance from a leader in the field who can give you insight that matters. 

That’s what’s waiting for you inside The Shoreline.

You don’t need to be “ready.”

You don’t need to have the answers.

You don’t need some grand plan.

You just need the desire to grow—and the willingness to show up with honesty and consistency. That’s a lot easier when you’re surrounded by the right people.

P.S. It’s us. We’re those people. 

Still Looking For The Room That

Feels Like You?

If you’re looking for a different Raise the Tide experience,
we’ve got those too.